ISSE Show 2010

February 1st, 2010

CLAIROL

Clairol - Bold Beautiful New Color for 2010

Clairol - Bold Beautiful New Color for 2010

Beautiful Cool Clairol Blonde

Beautiful Cool Clairol Blonde

TIGI (Toni & Guy)

2010 Trends TIGI (Toni & Guy)

2010 Trends TIGI (Toni & Guy)

The ISSE show was fantastic this year!

We had a great time seeing all the new colors and style trends from Toni & Guy, Sassoon, Clairol, Wella, Kerasmooth and more.

Watch for our next update:

Pravana Beach Wave!

Beautiful natural waves and super shiny hair!

Before and after pictures to follow….

Bio Ionic Kerasmooth™ Treatment

November 23rd, 2009
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Barbara

I wanted to tell you how great the Kerasmooth Keratin straightening service that Denise Genova and Kim Lukasik offer at Beauty on Robertson is. Although the pictures speak for themselves, it did wonders for my hair. Not only did it straighten out the kinks, curls and frizz, it gave my hair a shine and bounce that it never had before.

“My hair is SO much easier to deal with…..no knots and tangles every morning! There is no need to spend all morning before work combing and trying to control my hair with pomades and frizz elimination products. The best part is that unlike other straighteners, it didn’t take long. The keratin product was on my hair for 15 minutes with a 15 minute rinse afterwards.

“Now, styling my hair is really easy, a quick 5 minute blow dry. Occasionally, I flat-iron for 5 minutes. I love the Kerasmooth Keratin and will definitely do it again. I like the fact that the curl gradually comes back without damage to the hair shaft. If you have wild, curly, out of control hair like mine, you have to try this.”
Sincerely, Barbara Franker

Natalie before 11/09 Natalie After 11/09
Nataly
After a haircut and the Bio Ionic treatment my hair now looks and feels incredible – shiny, silky, soft, relaxed, easy to style and brush. I’m very happy with the results. I recommend the Beauty on Robertson salon to all my friends and cannot wait when I will come here again.
Nataly

cheri before Kerasmooth treatment
cheri after Kerasmooth treatment
Cheri

I have had coarse, curly hair all my life and have struggled to style it.  I remember the days of orange juice cans as rollers and actually putting my head on an ironing board and my mom ironing my hair.  Lately, I’ve learned to blow it out and flat iron it, but nothing has made my hair feel and look as wonderful as the Kerasmooth treatment.  The entire process took less than 2 hours.  My hair is shiny and silky.  What used to take more than 30 – 45 minutes to style, now takes under 15 minutes.  Denise and Kim were so sweet and took great care to explain exactly what they were doing.  Unlike other products that I have heard of, the smell was minimal.  I am so happy with my hair.  This was a great decision.
Cheri Lee


Tabitha before Kerasmooth
Tabitha after Kerasmooth Treatment
Tabitha

BACKGROUND:
Bio Ionic Inc., was founded by professional stylist Fernando Romero.
One-Step (No Neutralizer) & Formaldehyde-FREE, KeraSmooth™ is a simple, time-saving treatment that defrizzes, devolumizes, smoothes & straightens any hair type!



INGREDIENTS:
We chose to implement the Bio Ionic KeraSmooth™ Anti-Frizz Treatment, specifically because KeraSmooth™ does not contain Formaldehyde,  Aldahyde  (or any other derivatives of Formaldehyde) as well as Ether.
Inhaling these ingredients when they become heated with a flat iron may be dangerous to your health; please see: http://www.cancer.gov/cancertopics/factsheet/Risk/formaldehyde
We have chosen to not allow any straightening/conditioning products containing Formaldehyde,  Aldahyde  (or any other derivatives of Formahldehyde) at Beauty on Robertson to protect clients and stylists from any potential health hazards.
The ingredients in KeraSmooth™ consist of  Keratin, White henna, and 3% of  perm solution as well as contains NanoIonic™.
Keratin-Henna formulas strengthen hair, add shine, and improve elasticity. NanoIonic™ Complex hydrates and conditions hair, leaving hair healthy, hydrated and more manageable.



PROCEDURE:
The hair is cleansed with a clarifying shampoo to start, then the appropriate solution (based on your hair type) is applied.
The treatment will stay on your hair anywhere from 5 to 30 minutes, then the solution is thoroughly rinsed out of the hair.
After that,  we use a moisturizing shampoo and conditioner, then your hair is blown dry and flat ironed.
You cannot wash your hair for 3 days after the procedure, nor can you put into a pony tail, etc. Your hair must stay dry and straight for those 3 days after the treatment.
Each treatment lasts for up to 12 weeks. *(duration of results depends on how often you wash your hair, and use of the appropriate shampoo and conditioner).
The hair is NOT permanently straightened with this product , and there will not be a line of demarkation as the hair grows out. Your curl will come back within 12 weeks.
Denise Genova and Kim Lukasik perform this procedure together to ensure even saturation of product, as well as to speed up the process and ensure excellent results.
The entire process takes about and hour and half from start to finish *(longer, thicker hair, may take more time).
We offer a package that provides you with the proper shampoo and conditioner for use at home.
Call Denise at 310.360.0006 to set up a free consultation.

Multi Color Hi-lights, within the range of your natural color

November 16th, 2009

This client is a great example of using multiple colors within her natural color range to create dimension.

Because she has a level 6 natural base, we were able to create alernating hi-lights with golden and light blonde shades, along with low-lights that reflect a rich sable brown.

When staying in the color range by 2 to 3 levels higher and lower, we are able to create beautiful dimensional color.

Client’s love this procedure.

This color technique is extremely low maintenance as repeat visits can be scheduled every 6 to 12 weeks.

When you keep clients within their color range, the hair is healthy and damage free!

Call Denise Genova at 310.360.0006 for a free hair color consultation.

Great Lengths Hair Extensions

November 16th, 2009


When a client has thinner, finer hair, I usually opt to use Great Lengths Extensions.

They are extremely customizable with respect to the bonds. I can add more finer strands that do not appear bulky.

It is important to “load balance” the hair. To get a natural look, we want the top of the clients natural hair to match/blend with the extensions.

If the hair is thinner/finer on top, and the extensions are heavy and bulky, it becomes obvious that someone is wearing extensions.

Before we applied the extensions in this instance, we colored the client’s hair with an emphasis of blonding at the top, and rich browns underneath. The end result gives a hi-light/low-light effect.

If you are interested in Great Lengths Hair extensions call me at 310-360-0006, or visit the website to learn more about hair extensions.

The dangers of glue extensions applied by a non-professional

November 16th, 2009

This client came to us desperate for help!

Every salon she visited said they would need to shave her hair off to get rid of the matting and glue caused by inferior hair extensions applied by a non-professional.

We were able to slowly comb out the matting (took 6 hours) and save her hair.

This post shows what can happen when extensions are applied incorrectly.

It is important to only have extensions applied by licensed professionals.

Tired of blonde, the road back to brunette

November 16th, 2009



Having become tired of the upkeep of blonde hair, our naturally brunette client wanted to change out her extensions and go back to her natural brunette color.

When hair has been stripped of color, the sylist needs to first re-deposit the natural primary colors to get back to brunette.

Just depositing a neutral brown color without adding back the missing primary colors will almost always result in a greenish tinge to the new brunette color.

This is when you need to have a stylist handle the tint back.

The photos show the stages of coloring to get our client to her natural color.

After adding the red/orange colors back, we finally added a rich brown color, which you see in the end result.

This is a corrective process that requires 2 to 3 applications of demi, or semi permanent color. We never use permanent colors to tint back to natural. It is unnecessary and causes damage to the hair.

If you desire to go back to a darker color, consult a stylist, this is not something you can achieve by grabbing a box of color over the counter.

Toning down blonde hair.

November 16th, 2009

This is Bonnie Miller from the band “Neosonic”.

Bonnie was tired of the up keep of bleaching the top of her hair (scalp out) regularly. Now, we do Bonnie’s color every few months, and her hair is in excellent condition.

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Bonnie’s new color!

Be sure and check out the amazing talents of Bonnie and Jon here http://www.myspace.com/neosonic

And, listen to Bonnie’s new music here: www.myspace.com/bonniemillermusic

Salons can clean up their act…a few tips on how to help your salon become more green.

November 16th, 2009

We salon folk are up there on the offenders list of contributing to excess trash, using a lot of water, as well as power etc.

Think about it, we use metal tubes, and plastic bottles for color (maybe on a busy day at least 10 plus) that we throw right into the trash.

These bottles and tubes will never decompose, so they just sit there, forever, in our land fills.

While I admit that it is difficult for hair salons to be completely green, here are some helpful tips on becoming green and contributing less to the overall problem.

I’ve broken down each section and listed tips and links to sites that offer great products and services.

Recycle
There are so many items we can recycle in the salon. Locate your local recycling drop off and encourage other salons in your neighborhood to do the same.
Items we can recycle:
Hair color tubes and bottles, soda cans and plastic containers, the list goes on. Look around your salon and see what you can recycle. You will be amazed at how much you will find.
If you get money back from recycling, buy a beautiful plant for the salon (air cleaning plants are good, and an orchid is always a good investment, they last forever and require little water).

Remodeling/Upgrading your salon
If you are building out, or upgrading, consider these eco friendly alternatives:
Bamboo floors
Solar panels
Florescent or LED bulbs
Eco friendly paint www.bioshieldpaint.com
Ceiling fans
Tint windows where direct sun comes in, this will help save on air bills
Set thermostats properly.

Energy Saving Ideas
Turn off lighting when certain areas of salon are not being used.
Unplug appliances entirely from the walls (i.e. power strips). If power strips are left plugged in, power is still be used even though appliances are not on.
Our blow dryers, irons etc. are plugged into the wall 365 days a year, which means we are constantly pulling electricity.
Stylists, don’t over use towels on clients.
These extra towels ultimately have to be laundered which uses more energy and water.
The State of California is in dire straights as far as water goes, do not waste water at all costs.
We get a good amount of water from Colorado, and they are at a point where they cannot supply us with water due to droughts, etc.
Farmers are suffering and cannot properly tend to crops, in the long term, that translates to shortages of fruits and vegetables as well as other produce grown in CA. This shortage affects not only us here in sunny CA, but everyone across the U.S.

Cleaning your salon
Use cloth, not paper towels.
You know you have a ton of color stained towels that you can use for cleaning!
Place recycle bins in your color/supply rooms.
Another good tip, get a small compost container for left overs from lunch, etc. and then use compost in your garden
http://www.gaiam.com/product/id/1006956.do
or http://www.gardeners.com/Stainless-Steel-Compost-Crock/Composting_New,37-985,default,cp.html

Promotional gifts for clients
Don’t bother with having pens, or post it notes made. These items create more waste in the end. Think about having Canvas Shopping bags made with your salon name on them. When clients buy products they can use their salon canvas bag.

Promotional Event
Sponsor an “eco day” where you have a contest for the most recyclables brought in by a customer, then give them free products or services. You can let your local TV and radio stations know and hopefully they will promote it. It’s good PR and good for the planet : )

Change what you use/do in the Salon
There are so many companies that offer recycled cups, paper, etc. Look them up on the Internet and make the switch. Here are some ideas:
Cups for beverages at salon
Recycled coffee stirrers
Buy sugar cubes instead of sugar packets, less waste (and looks prettier : )
Use recycled paper cups
Bamboo plates
Recycled envelopes, stationery
Recycled paper for business cards
Set lights, fountains, etc. on timers so that they operate only during business hours

Product Lines
Try to only support product lines that are making a difference.

Beauty on Robertson uses and recommends Belegenza
Belegenza is perfect for those with hair extensions and those who want strong healthy hair. We love this line!
Beauty on Robertson carries the entire Belegenza line for purchase in salon (and available on the website soon)

Text below taken from http://www.belegenza.com/

Belegenza delivers professional results…naturally!

The time has come for safe, food-grade products that exceed expectations, match the quality of your services and have your well-being in mind!

Belegenza is the one and only silicone-free, mineral oil-free, petrolatum-free, paraben-free, SLS-free, phthalate-free, & urea-free product line designed for the high-end salon and clientele. We have developed a patent-pending formula that actually penetrates deep into the hair shaft as opposed to coating the hair with chemicals. The conditioning and cleansing agents are a unique combination of the fruits of the earth and sea and the labor of the silk worm to provide condition, shine and performance never before possible.

Not only has Belegenza discovered a way to make each of the benefits synergistic in their effects—but has done so without the conventional chemical culprits!….. free of silicone, petrolatum, mineral oil, phthalates, SLS (sulfates), parabens, ureas! Belegenza is committed to creating and upgrading all our formulas to meet the rigid requirements set by the CEO Alan G Eschenburg at all times!

Pure Hair Extensions
We are proud to be a Pure certified salon.
Pure Extensions is the only eco friendly, socially conscience hair extension company we are aware of. The company’s initiatives are groundbreaking and stylists should incorporate this product in the services offered at their salons.
The following link answers all your questions, and if you have more questions, the friendly people at Pure hair Extensions are always available to assist you. What’s even better, when clients are done with their extensions, the hair can be sent back to the company so that it can be donated to make wigs for cancer survivors!
http://www.pureextensions.com/green.htm

TIGI (Toni & Guy)
I am a graduate of Toni & Guy’s Advanced Training Academy and have the TIGI hair care and color lines stocked in the salon.
TIGI has just come out with their eco line, Love, Peace & the Planet. This line uses natural and organic ingredients, with very little synthetics. The packaging is recyclable too!
One of my favorite products from TIGI for my hair extension clients isDirty Secret Shampoo from their Rockaholic line. I always advise clients with extensions to not wash daily if possible, this dry shampoo helps you get an extra day before having to shampoo (thus saving water and energy!).

So there you have it…I am sure you will think of many other ways to make your salon more green. Please be sure to comment and share your ideas!

Pure Hair Extensions. Finally, a “green” extension company!

November 16th, 2009

Our Model for Pure Hair Extensions before:

After photo.
Amazing results in color matching and density.
Pure Hair Extensions uses 100% human Remy hair.
Their hair is not as thin as European hair, and easier to blend, cut and style than Chinese hair.
This brand is perfect for those that prefer to wear their hair straight regularly.
Everything at Pure Extensions is 100% recyclable from the packaging to the hair.
The hair can be reused for up to a year with regular adjustments every 6 to 8 weeks.
No glue, or any other bonding material is used. The bonds are attached with micro cylinders making these extensions truly, damage free. Check out their site: www.purehairextensions.com
Call us at 310.360.0006 to set up a consultation to learn more about this revolutionary, socially conscience brand of hair extensions.

Coming Soon

November 10th, 2009

Please check back soon for updates.